When We Engage → Independent Assessments
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We complete independent assessments of pre-production, live and in-development titles when major commitments are imminent and the cost of getting a decision wrong is material.
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The aim is not to validate existing plans, but to inform clear, defensible decisions around prioritisation, investment and next steps. ​We draw on comparable titles, scenario ranges and observable demand signals to produce decision-grade insight grounded in evidence rather than aspiration.
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This provides a clearer view of what merits continued investment, what requires intervention and where assumptions need to be challenged before they become expensive.
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Principal-led. Evidence-driven. Scoped to defined decision points. Read more about our approach →
When this work is commissioned
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When internal confidence is high but external scrutiny is increasing - often ahead of a funding round, publishing deal or major production commitment.
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In these moments, optimism, sunk cost and organisational momentum can often obscure risk rather than reduce it.
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They are also commissioned when portfolio prioritisation becomes contested, or when delivery and commercial risk is emerging but not yet clearly defined.
What this work delivers
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A clearer, evidence-backed view of which projects merit continued investment, where intervention is required and which assumptions are driving risk.
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This supports concrete decisions around whether titles should proceed, pause, be re-scoped or stopped altogether and how capital and attention should be sequenced across a portfolio.​
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Engagement scope:​
Assessments are typically delivered as focused engagements scoped around the number of titles, depth of analysis and decision context.
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Most are completed within a defined timebox and an upfront agreed budget. ​Prices for Independent Assessments typically start from £18,000, depending on scope and decision complexity. Final scope and budget agreed following an initial discussion.
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This work is not intended to validate existing decisions, nor is it structured as an open-ended advisory retainer without a defined decision point.